The renowned internet wagering platform, 888bet, has commenced operations in Kenya, Tanzania, Mozambique, and Zambia. This foray into the African continent represents a pivotal element of 888’s worldwide expansion plan.
Spearheading this initiative is 888Africa, a branch established in March 2022 and helmed by seasoned industry professional Christopher Coyne. Coyne and his colleagues possess significant familiarity with the African market, having previously achieved prosperity with other enterprises.
“Inaugurating operations in four regulated territories within a span of six months is a testament to our team’s commitment and an exhilarating achievement,” remarked Coyne. “This merely marks the outset. We are optimistic that the 888 brand will strike a chord with players throughout Africa and ascend to a position of market dominance.”
888’s Chief Executive Officer, Itai Pazner, shared this sentiment, affirming, “We are delighted with 888Africa’s swift advancement. Africa possesses immense potential, and we are eager to witness Christopher and his team persist in innovating and introducing captivating new offerings to players in the region.”
Near September’s conclusion, Betsoft Gaming collaborated with 888casino to introduce its well-received slot titles to the Romanian gaming community.